Pitching Articles: 5 Tips for a. - Writer's Digest.
A media pitch is much easier to prepare than a press release and, done right, it can get you that media interview or feature. A media pitch is simply a brief letter you send to a reporter to get them interested to do a story on you. In this blog post, I’ll show you how to write one of the simplest media pitches, the product-oriented media pitch.
The following tips are from a great “Query Letter Clinic” in Writer’s Market Deluxe Editio n: The Most Trusted Guide to Getting Published; I’ve also included a sample of a strong nonfiction magazine query letter.But, the most important thing to remember is that the only way to really learn how to write a query letter to a magazine editor is to practice, practice, and practice some more.
Write your sales letter's subheads so that they help break up the text of your letter into sections. You don't want to drone on for three pages filling the paper with word after word. Use subheads, to sum up each section, invite the reader into that section and, most importantly, keep them reading your sales letter all the way to the end.
Don’t pitch an investigative piece if you don’t know how to begin reporting it. Don’t write for zero dollars. Before you pitch, know what the publication has paid writers in the past.
Your elevator pitch should explain who you are and what qualifications and skills you have. Try to focus on assets that add value in many situations. This is your chance to brag a bit — avoid sounding boastful, but do share what you bring to the table.
If you aren’t willing to learn how to write a pitch, you aren’t going to last long as a freelance writer. In fact, you probably won’t land a single high-paying gig. And before you know it, you’ll find yourself crawling back to your 9-to-5 and becoming so upset about your work situation that you spend all of your time outside of work binge-drinking yourself into oblivion.
James Randerson: Pitching stories to magazine and newspaper editors is tough, but there is a lot you can do to improve your chances of success.